The Brick Store – Brick Display Walls

Brick display walls

Written by Ross Harris

Brick display walls are a great way to showcase products without taking up precious store space with multiple racks of stock.

Not only that, they alert customers to the stock you actually hold, whereas traditionally, they might need to scratch around the back of the store to find what brick types you have.

The Brick Store’ has been created in multiple Selco stores. It features brick walls made from more than 200 different samples from the Chiltern Brick and Tile, who focus entirely on supplying bricks and clay tiles.

This makes it super easy for customers to enter the branch, match a brick with the one displayed and get a price.

The samples can even be booked to be taken to the site for an on-the-job match, helping make Selco the go-to destination for bricks.

The bricks on display match the store’s region and are unique to the local area. This means that Selco has the right bricks for jobs carried out in that geographical location.

Ashford Retail Services was bought in to design a display that could be fitted across multiple stores in different configurations. We then handled the manufacture and installation of these displays across 4 trial stores. Which were so successful we continue to roll them out across the country.

These walls are great for branches and customers.

  • Customers can actually see what bricks you sell.
  • You can match bricks in minutes.
  • They can take samples away for onsite matching.

If you have a load of hidden stock, like bricks, slabs, stone, etc AND you want to get more eyes on your products…

Then give us a shout, because displays like this make a lot of sense.

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